Nigel Farage has always prided himself on being able to see off any threat from his right flank. But now a new force has emerged in the form of his ex-colleague Rupert Lowe. When the two Reform MPs fell out 15 months ago, friends shared memes of Farage’s past fallen rivals ascending to heaven. ‘Come and join us, Rupert!’ they exhorted. Instead, Lowe fought back, setting up his own party, Restore Britain. In the Makerfield by-election on 18 June, one poll puts Restore on 7 per cent– enough to stop Reform and hand the seat to Labour’s Andy Burnham. Restore’s strategy is simple: use Farage’s playbook against him. Like Farage, Lowe has put his faith in social media, building up a noisy following that can then be turned into a campaigning force.