Labour party

As James predicted last night, the ‘Bully boy Brown’ story is now at full steam and will speed on as phone-ins discuss bullying in the workplace. The National Bullying Helpline’s intervention, ethically dubious in view of the charity’s supposed confidentiality, has negated Labour’s damage limitation strategy. Both Peter Mandelson’s line that Brown is a passionate and demanding man and the PR campaign to soften Brown’s image have been blown clear out of the water. Brown has made significant progress recently: David Cameron’s personal ratings have halved since September. That brief resurgence will be reversed as this story rolls. The Sun’s hot-headed frontpage says it all.   Now is the time for a Conservative counter-attack.

Two seriously worrying polls for the Conservatives today. One is a Sunday Times/YouGov poll, showing a Labour recovery reducing the Tory lead to six points  well into hung parliament territory and the lowest since December 2008. The other is a PoliticsHome poll in the News of the World, according to which: Cameron’s approval rate has been steadily falling, and Brown’s similtaneously rising – the difference between them has halved, in recent months, from 90 points to 45 points. If the election is a 39-33 split, then the Tories end up with just ten more seats than Labour and are dependent on coalition with the LibDems.

The question tonight is: which piece of bad news will make the biggest impact?  The bad news for the Tories, or the bad news for Labour? Let's take the second one first.  I'm referring, of course, to the first installment in Andrew Rawnsley's revelations about Gordon Brown.  ConHome have already published some snippets – click here – and they give you plenty of juice for your buck.  Not only are there the expected allegations about Brown hitting his staff (much of which seems to have been covered in the Mail on Sunday a couple of weeks ago), but Rawsley also reveals that the Cabinet Secretary, Gus O'Donnell, investigated and reprimanded the PM for his behaviour.

There’s an interview with Gordon Brown today in the Mirror about his relationship with his mother. As you might expect given the subject, it is hardly an interrogation. Indeed, it manages to make Piers Morgan’s questions to him resemble the final part of the Frost Nixon interview. But what caught my eye was this note at the end, “This article appears in Tesco magazine, published by Cedar Communications Ltd. The magazine is available in store from March 1.” Tesco magazine isn’t small beer. Its circulation is more than five and a half million and data shows that more women read it than any other magazine. To Brown, the attraction of this kind of interview is that it is a no lose situation for him.

Brace yourselves.  There's going to be poll after poll after poll in the weeks leading to the election.  And the onslaught starts in the Sun today, with the first of their YouGov daily tracker polls.  It is also the first to be conducted in the aftermath of the Brown and Morgan interview. So what's the story?  Well, Labour's vote is more or less unmoved - suggesting, in turn, that the public were more or less unmoved by Brown's interview with Piers Morgan.  They're on 30 percent (down 1), with the Tories on 39 percent (up 1), and the Lib Dems on 18 (down 1).  That's a 9 point lead for the Tories. Of course, you could say that this is because the public didn't like what they saw on the Brown interview.

Following the success of the ‘I’ve never voted Tory’ spoofs, Tim Montgomerie has launched My Labour Poster and welcomes your contributions. I imagine it'll receive po-faced censure from CCHQ, but Cameron&Co will be privately thrilled if activists get it up and running.

The City had hoped that Britain would export its way out of trouble. Dream on City Boys: Britain’s trade deficit is £7.3bn. It is perverse that the Thatcher government is blamed for manufacturing’s decline. Certainly, deficits were a feature of the Thatcher years but Labour came to power with a £1.8bn trade surplus and the gap has widened every year thereafter; Britain was £56bn in the red by 2006. With a possible inflation crisis louring in the distance, precipitated in part by weak sterling and a dependency on imports, British manufacturing needs to be stimulated. John Redwood has a typically incisive post:       ‘It is quite possible to make things in Britain, make them well and make a profit.