Drink

Most wine columns resemble recipes from Larousse Gastronomique or Mastering the Art of French Cooking in this way: they have happy endings. This column, alas, proceeds with a melancholy burden. The world of wine, it pains me to report, is in the doldrums. Is it because of a new infestation of phylloxera, the blight that devastated French vineyards in the 19th century, or some other pest? Is it some novel tyranny of teetotalers, outlawing the production and consumption of wine? No. It is something closer to original sin or what Immanuel Kant on a dreary afternoon called “the crooked timber of humanity” out of which nothing straight can be fashioned. In short, it is the news that the wine industry itself is dying. Why?

The gin and tonic has had quite the journey. From humble beginnings protecting British explorers against malaria, it has become the country’s favorite cocktail. Abroad, Italians grown tired of spritzes now opt for it come aperitivo hour. The Japanese bow before it. The world stumbles after it. Yet there is one land the G&T has been slow to conquer: America, the land of vodka sodas and zero-calorie seltzers. In recent years that has begun to change. While overall consumption of spirits is down, sales of gin in the US are on the rise and expected to grow some 6.5 percent a year for the rest of this decade. Craft distilleries are in the vanguard: in California, gin is infused with citrus and coastal herbs. In the South, it might be perfumed with watermelon rind or magnolia blossoms.

You know what they say about America: beautiful for spacious skies, for amber waves of grain and purple mountain majesties above the fruited plain. But its fruited plains – specifically its vineyards – and amber waves of grain aren’t doing her neighbor to the north much good at the moment – at least not in the beverage department. In the Loyalist province of Ontario, just as in la belle province of Québec, no California wines have graced the store shelves for more than half a year. American tipple is out. As far as eastern Canada is concerned, the minions of Francis Ford Coppola crush grapes in vain, all is quiet along the Yakima and it matters not whether pinot noir still reigns supreme in the Willamette Valley. Ask not for whom the Napa flows; it’s not for thee.

The Pisco Sour is poured by Maria, my business partner’s wife and the quiet boss of a small empire of bars and restaurants. It is served in the living room, the windows cracked open, friends drifting in and out, the kids out of school. It has rained and something in the air has lifted. Then comes the coupe glass: perfectly chilled, capped in silken foam, dots of bitters shaped like a closing parenthesis. I’ve had Pisco Sours before. But this one makes sense. In Peru, the drink is practically sacred, served at protests and presidential inaugurations alike The ingredients shouldn’t work – harsh grape brandy, raw citrus, egg – but in the glass, they harmonize. Chocolate at the edge, grape in the middle, something like spring itself underneath.

I am standing in a sunny courtyard in the little town of Gijduvan, waiting for a drink. Just in case you don’t know, Gijduvan is a way station on the old Silk Road, in the far west of Uzbekistan: it is known for ceramics, Sufi mystics and loud celebrations of the Persian spring festival, Nowruz. As part of this festival, the locals make a special soup/beverage called sumalak. The recipe, I’m told, dates to Zoroastrian times – more than 3,000 years ago – and includes “wheat sprouts,” “cottonseed oil” and, I am not joking, “stones.” I can already see the sumalak bubbling away in a vast steel pot. It looks like viscous brown cow slurry. To be honest, I’m not brimming with eagerness.

It’s been a while since we have traveled to Beaujolais, that ancient wine growing region along the Saône River north of Lyon. Since summer is nigh, it’s time for another visit. Beaujolais is an ideal summer red wine. It is almost always made exclusively from the Gamay grape, a cross between Pinot Noir and an ancient white varietal called Gouais. It is light, flowery, full of pleasing acidity and fruitiness, satisfying by itself and notably food friendly. Of course, anyone who writes about Beaujolais these days has to begin by issuing a little advisory, like the Surgeon General’s warning on packs of cigarettes and certain medications. A few decades back, Beaujolais was plagued by scandal.

In November, I was privileged to attend the 91st Paulée de Meursault. There are three coveted invitations at that time of year in this part of Burgundy: the world-famous wine auction held in Beaune and the luncheons called la Paulée de Beaune and la Paulée de Meursault. La Paulée de Meursault celebrates the fine wines grown in this small village. It is home to eighty wine-growing families and the area is known for its charm and terroir, that unique blend of soil and climate that has been producing exceptional white and red grapes for centuries. I had heard from our family about this festive celebration ever since our daughter and son-in-law moved to France fifteen years ago to work in wine.

Only a fool tries to guess exactly what awaits at a French karaoke bar. But on a Saturday night in Avignon, I wasn’t expecting to find a crowd of twentysomething hipsters drinking American-style IPA and singing “Mr. Brightside” and “Friday I’m in Love.” France, in all its stereotypical glory, has always been a wine country. Edward Lear wrote no limericks about a “young man from Saint-Étienne, who liked drinking Old Speckled Hen” but things are changing. France has the most breweries in Europe and beer is now the most bought alcohol in supermarkets, though if you ask a middle-aged Frenchman why young people are embracing beer instead of burgundy, you are met with the most Gallic of shrugs and a “bof... je ne sais pas.” So, why are they doing it?