Pepsi’s advert gives protesters exactly what they want: another opportunity to protest
No sooner had Pepsi skooshed open its latest ad campaign, the internet burped it back up. The soft drink giant's new commercial features Kendall Jenner (ask a young person) emerging from a crowd of protestors to offer a can of Pepsi to an officer on a police line. The advert is more sugary than the fizzy beverage it hawks. A parade of suspiciously attractive demonstrators march through the streets of a US city, powered only by air punches and smugness. Their cause is unclear — but the placards bear such subversive slogans as ‘Join the conversation’. A confrontation with the least intimidating cops this side of a Keystone silent is mercifully averted when Jenner shows up and charms an amenable bobby with a can of pop.