Woke capitalism

Sunday March 8 is the most important day of the year for women all over the world: International Womxn’s Day (and if you have difficulty pronouncing that, congratulations, you are a bigot). Yes, Sunday is the day when ALL women are recognized, not just the ones with biologically recognized female parts. Chaka Khan famously sang: 'I’m every woman'. Thankfully today she would be called out as the TERF she is because the correct term is ‘womxn’ (at a push I will except ‘womyn’, but I would require prior notice in order for me to set my acceptance levels to ‘moderate’).‘Womxn’ is being increasingly acknowledged as a more inclusive term when it comes to the complexities of contemporary gender recognition.

White-shoe Wall Street firm Goldman Sachs is the latest corporate giant to impose preferred pronouns on their employees. In a blog post entitled ‘Bringing Your Authentic Self to Work’, Goldman says ‘We are committed to cultivating a work experience where all of our people can reach their full potential and thrive as their authentic selves.’ But in ensuring that some employees can express their ‘authentic selves’, Goldman is demanding that others suppress theirs. It’s one of many recent attempts at modernization under the leadership of new CEO David M. Solomon.Enforcing pronoun usage does more than dictate how one employee should refer to another; it demands that employees apply the terms of trans gender ideology to themselves.

Alas, Chick-fil-A has fallen. The last outpost of conservative principles has surrendered to the massed ranks of the SJWs. I feel as if I am surveying the sack of Rome, and the gates have been opened to the Visigoths. I am being sarcastic, in case somebody screenshots this and posts it on Twitter with 'who's the real snowflake, lol' or 'cry more, bitch'. (Who am I kidding? Someone has done this already and stopped reading.) Of course, Chick-fil-A has caved. Conservatives might have justly pointed how ludicrous it was for the fast-food restaurant chain to have been forced out of Britain and picketed in the States because of its traditional Christian stance but what can you expect from big business?

Can this country go a week without a chicken-related controversy? Barely had we survived the Fried Chicken Sandwich War of 2019 when Chick-fil-A shook the world with the announcement it was halting charitable donations to three organizations that opposed gay marriage, including the Salvation Army and the Fellowship of Christian Athletes. It made me miss the days when a chicken sandwich was just that — a crispy golden buttermilk-crusted hunk of chicken breast topped with mayonnaise and pickles, perfectly nestled between two buttered buns. Now, this Southern culinary export turned national icon comes served with a side of God or politics, although one could argue that they are really the same thing.