Clubhouse

Monday

Arsalan Mohammad

Is it all over for Clubhouse?

From our US edition

Have you any Clubhouse invites going? I have five, if anyone wants one. Or is it six? I have to admit I’m not sure — like many people I know, I haven’t looked at the app for some weeks now. Clubhouse seems painfully aware of the fact that decreasing numbers of people do. The wild party that is — was — Clubhouse is winding down. The iOS app, that opened up a members-only world of virtual real-time audio chatrooms is now struggling against falling audiences, increased fuss over mediocre, unmoderated, unpleasant content and the fact that companies such as Twitter and Facebook have neatly purloined the audio concept at its heart and refashioned it for themselves.

clubhouse

Thursday

Zoe Strimpel

Clubhouse left me with one question: why am I here?

For my 13th birthday in 1995 I requested — and got — my own ‘line’. This meant that I could jabber all night without taking the phone out of service for everyone else. Getting your own line was a rite of passage for teenage girls in America back then, and everybody just sighed and let us get on with it. Talking on the phone all the time was simply something girls did. Women, meanwhile, at least according to film and TV, spent their time sitting by the phone eagerly awaiting calls from men that usually didn’t come. But then the feminised world of the endless, open-ended voice call dwindled with the arrival of mobile phones and a preference for texting, messaging, tweet-messaging, and the easy WhatsApp voice note.

Tuesday

Tom Morgan

Can Clubhouse compete with Twitter?

Everyone wants to be an influencer. Even for hobbyists like me there's a strangely addictive quality to the upward crawl of the follower count on the three big beasts: Instagram, Twitter and Facebook. Now, influencers have their eye on a fourth.  Clubhouse is a new, invite-only social network beloved by the likes of Elon Musk and Mark Zuckerberg. The format is similar to an old-school chat room, but all the rooms are packed full of ‘influencers’ (mostly small-time) where you can listen to and comment on each other's audio files. Packed full of love-heart ❤️ and thanks 🙏 emojis, it’s definitely a nice place to hang out. Expect to hear the word ‘community’ a lot, and much talk of ‘kindness’.