From Holbein to Snapchat, how royals have mastered their own image
When Aston Villa won the Europa League recently, the focus was less on the football than on the Prince of Wales bawling ‘Sweet Caroline’. And while images of Wills bouncing in his box and cheering his favourite team wouldn’t seem to connect to a Tudor court painter, they probably wouldn’t exist without him. This year marks 500 years since Hans Holbein came to London and invented royal image-making at a stroke. The German-born artist’s vision of Henry VIII – legs apart, shoulders wide and with a codpiece the size of a prizewinning marrow – was an instant hit and remains the most famous image of our most famous king. More than that, it set a trend. Ever since, image-making has been as much a tool of the royal trade as throne, crown and sceptre.
