Corneliani’s globe-trotting “travel jacket” touches down in Madrid
Ever since the luxury Italian menswear house Corneliani was founded by Alfredo Corneliani in the 1930s, it has created high-quality suits and coats, initially for a professional clientele, but more recently for what it describes as the “modern metropolitan nomad” – men who travel, and who have reasonable need for a versatile jacket to take with them. Corneliani calls this a travel jacket. But Corneliani doesn’t just make travel jackets. It has also inaugurated an art project of the same name, commissioning photographers around the world to shoot a Corneliani jacket on themselves or a friend in their natural environment. The idea is a series of travel photographs that interpret the brand through different lenses in different places and now covers 25 projects over five continents.
