Witchcraft

A warm welcome in Salem from women and witches

Pulling up at Marblehead’s Harbor Light Inn, my oldest friend and I wasted no time securing two counter seats at the Tavern tucked inside. A Christmas tree twinkled incongruously as we planned the hallowed pilgrimage most travelers reserve for spooky season: the next day we’d make the twenty-minute drive to Salem, the scene of the infamous witch trials of 1692. Peeling ourselves away from this glorious little seaside B&B, replete with canopy beds and resplendent fireplaces, would be harder than expected. “Excuse the smell! We’ve been baking all day,” said general manager Carolyn as we caught a waft of banana bread.

Witchcraft is not Gen Z’s new religion

Everyone’s ringing the alarm bell: is witchcraft the new religion for Gen Z? If #WitchTok, the named used to describe witchy content on TikTok, is any indication — no. #WitchTok is a digital fortune-teller; it’s a place to find aesthetic inspiration; it’s sometimes a stand-in for political engagement. For some, it’s even a hobby. But it’s not a replacement for religious faith. On TikTok, witchy content falls under three broad categories. There is predictive content like tarot card readings, manifestation instruction and “good luck” videos, and there’s #WitchTok. The first two categories of video almost exclusively cater to people who are looking for something — usually good news.

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