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Elon Musk and Mark Zuckerberg formally challenged each other to a cage fight on June 21. Out with free-market capitalism, in with post-liberal tech feudalism, and accompanying duels! However entertaining, this whole debacle was spectacularly stupid, for two core reasons. The first is that the jiu-jitsu trained Zuck would clearly obliterate the rather portly, older Musk. The second is that this came as a response to a Twitter post on their real fight, with $44 billion on the line, between Musk’s Twitter and Zuckerberg’s clone competitor of it, Threads, which launched last night. It had 2 million users within two hours; 10 million with seven hours; and this is without any mainland Europeans, as the EU continues to be led by the moronic.

Starting in October, OnlyFans, which has 130 million users, two million contributors and billions in revenue will ban its creators from posting pornographic material on its site, which many sex workers use to sell explicit content. Nude photos and videos will still be permitted provided they are consistent with OnlyFans’ policy, the company has announced. As soon as the announcement was made, the narrative quickly focused on how unfair and discriminatory this move was, with many saying that the victims of the ban would be ‘sex workers’. The BBC suggested the porn ban would be a ‘“kick in the teeth” for creators’.

Belle Delphine lives in a mock Tudor house in a gated community in Hove. It’s necrotic, and soothing. You could be anywhere, and this is apt. Belle lives on the internet, where she entertains her subscribers, who pay $35 a month through the website OnlyFans. She is 21, and she grew up on the internet. ‘It raised me,’ she says. I watch one of her films before we meet. It shows her dressed as a Disney princess in a long pink wig and small clothes. She attacks herself with paint and rides a fluffy unicorn while shouting. Is the unicorn the internet? Is she the unicorn? I hate the film — the childishness makes me uncomfortable — but it isn’t for me. I make my husband watch it and demand he describes his emotional response. He makes a strangled noise.

OnlyFans.com (OF) is the latest kid on the block to be billed as a safe, consequence-free way of selling sex and home-grown porn that empowers women. The social media site is similar to Instagram, but users pay to subscribe to creators’ feeds. The top earners on OF are women whose subscribers are male. These men pay between £5 to £20 a month to view images considered too pornographic for Instagram. Subscribers can also direct message women and pay tips to get personalised videos or photos, ‘depending on his individual sexual tastes.’ OF is a huge money machine and is doing extremely well during the Covid-19 lockdown. It now has around 17.