Marvel

C’mon, guys: you know how Natasha Romanoff feels about having red in her ledger. Marvel's long-awaited Black Widow movie finally arrived in theaters in July. But the excitement of the release has been sullied by bad blood — and bad debts. Scarlett Johansson, who gave 10 years of her life to the Marvel Cinematic Universe and the Avengers saga before getting a film of her own, sued Disney for breach of contract after they released Black Widow in the ‘Premier Access’ category on the Disney+ streaming service on the same day it hit theaters. According to Johansson and her reps, her Black Widow contract guaranteed an exclusive theatrical release.

On today's market, we find a whole series of products deprived of their malignant property: coffee without caffeine, cream without fat, beer without alcohol... The list goes on: virtual sex as sex without sex, the art of expert administration as politics without politics, up to today’s tolerant liberal multiculturalism as an experience of 'Other' deprived of its disturbing Otherness. We should add to this series another key figure from our cultural space: a decaffeinated protester, a protester who says all the right things, but somehow deprives them of their critical edge.

A few days ago, with somewhat bittersweet timing, Marvel Entertainment made an exciting announcement. This was at a time when low information people — up to and including the president — were realizing that, uhh, hey Chuck, this virus thingy might be quite a big deal. Might be a good time to stock up on rice and beans, you know? Back to Marvel’s announcement. They were creating a new generation of heroes for a grateful populace! Their names you ask? Well, there was Screentime, a ‘meme-obsessed super teen’ who has the ability to use Google without a WiFi connection. There was Snowflake (they/them) and Safespace; the former throws psychic snowflake shurikens at people who read Breitbart and the latter generates a pink force shield around them as they do so.

Only in retrospect does 1999 appear to be the last imaginative year of mainstream American cinema. From Cruel Intentions to Being John Malkovich, American Beauty to American Pie, The Sixth Sense to Eyes Wide Shut, Election to Magnolia, and Fight Club to The Matrix, it was, as Esquire magazine put it, 'the last great year in movies.' In the year 2039, if anybody is able to tear themselves away from insect burgers and the lurid projections of VR pleasuredomes long enough to reflect on the movies of 2019, what will they have to rhapsodize about? They will look back and see a cultural landscape monopolized by one company: Disney.

Captain Marvel is a triumph. Finally, we have a female superhero! This is progress. This is new. This is fresh. This is terrifying men all over the planet. Not since Ghostbusters 2016 has a movie featured such a strong female lead. I literally cannot think of ONE other comic book-based movie which has a woman in the title role. I wonder why this is? Oh, I know, it’s because Hollywood hates women. The star of the movie, Brie Larson is also a superhero in real life. She bravely spoke out about the negative reviews A Wrinkly Time received, stating that too many white men had seen it. Now, as a black woman, I watched that film with tears in my eyes.

Is it still possible to talk about movies without mentioning superheroes? For the first three months of last year, Black Panther accounted for nearly a quarter of all domestic box office receipts. Eight of the top 20 highest grossing films of all time feature men and women who wear capes and fight crime. The consequence of ticket sales being increasingly concentrated among superhero movies is an increasing concentration of superhero movies. Today this feedback loop has dredged up another one: Captain Marvel. The modern superhero was born in the 1930s. Many of them – like Superman and Captain America – were anti-fascists who smacked Hitler around while fighting for ‘Truth, Justice and the American Way.