The Hollywood strikers have a Schrödinger’s Cat problem
It is the best of times and the worst of times in Hollywood, where the phenomenal success of Barbenheimer elevated both movies to soaring box offices even as virtually the entire entertainment industry is on strike. But the success of these two films — one backed by the branding power of nostalgia and the desire to wear the color pink, the other by one of the last mainstream auteur directors with the power to do whatever he wants — also contrasts with the big problem facing the strikers. We know how many people saw these movies. We don't know how many people see much of anything else. The great cord-cutting has led us into a world with unprecedented opportunities to make all kinds of content.