How Beefeater changed Britain – and why it died
From our UK edition
The last Beefeater restaurants are closing their doors tomorrow after Whitbread, the owner of Premier Inn and once one of Britain’s biggest restaurant companies, announced that it was shutting 197 of its standalone restaurants and pubs. Beefeater's end marks a sad end for a restaurant that, in the nineties, was serving 19 million meals a year. A 1997 menu change was an event “more significant than” a launch by Terence Conran or Marco Pierre White, according to the Independent. Labour’s Budget, which added £50 million to Whitbread's annual costs, is partly to blame. Rachel Reeves is no longer with us, but her decisions still are.