Uk politics

The row over Grant Shapps’ bingo poster is an example of what happens when politicians assume that what goes in the Westminster bubble stays there. David Cameron and Paul Dacre may be right that ’too many tweets make a twat’ and Twitter can be a ‘phoney world’. But occasionally, one tweet can move into the real world too. As Isabel reported yesterday, Conservative HQ’s ineffectual response to the misjudged Bingo poster suggests that they hoped the anger could be contained amongst the anti-Conservative brigade, many of whom spend their days tweeting abuse to George Osborne. But the number of spoofs (a selection can be seen above) and the fury within the Conservative party made this irresistible for the print media.

Labour's response to the biggest announcement of the Budget, on pensions reform, was never going to be snappy. It would be unfair to expect an Opposition to deliver an immediate response to such a surprising and complex reform. But that's not to say that the way the party has responded has been exemplary. They were not helped by John McTernan's Newsnight interview on Wednesday night in which he framed the debate about the pension reforms as being about whether or not governments should trust people to manage their own money.

Douglas Alexander has given an interesting interview to the Independent in which he reveals that Labour has set up a team to monitor Ukip. It will go some way to reassuring those at the top of the party who, as I report in my Telegraph column this morning, are growing increasingly nervous about the party's chances in the European elections. There have been awkward confrontations in Shadow Cabinet meetings about the party's election strategy, and demands for something a little more tangible on the doorstep from shadow ministers from all wings of the party, and from candidates. It's interesting that Labour is taking Ukip seriously, as some party chiefs initially read the result of the Wythenshawe by-election as a sign that Nigel Farage's attempt to nick Labour voters wasn't working.

Yesterday the Opposition didn't really do all that much opposing. Labour announced it was going to vote in favour of George Osborne's AME welfare cap, with Ed Balls arguing that Ed Miliband had set this out in a speech last year anyway. This cap was supposed to be an elephant trap for Labour, but Labour initially appeared to have tip-toed around the edge without falling in. But Osborne has set a secondary snare for the party: the 'bedroom tax'. The Conservatives are keen to point out that restoring the 'spare room subsidy' would lead to a £465 million welfare spending rise in 2015/16, and want Labour to answer how they could avoid breaching the welfare cap.

George Osborne got the front pages he wanted this morning. 'A budget for Sun readers' proclaims his target newspaper. But Labour, which doesn't have very much to say about the Budget, has been celebrating Grant Shapps' unfortunate infographic which he tweeted last night which takes a rather David Attenborough-style tone when describing what hardworking people like to do in their spare time. 'Cutting the bingo tax and beer duty to help hardworking people do more of the things they enjoy' the image says. Labour is delighted and many Tories are horrified. George Osborne has been pressed repeatedly about it on his post-Budget broadcast tour.