Self-promotion

How I learned to stop worrying and love self-promotion

I have a new book coming out this month and it’s called Jack and Me: How Not To Live After Loss. Not long ago, I would have been too embarrassed to give my book such an obvious plug as that. But that was the old, reticent, self-deprecating me who didn’t feel comfortable engaged in acts of blatant self-promotion. Now that me is dead. Meet the new me: the shameless, self-promoting media slut that I’m trying to become. It’s hard to believe that there was a time in London society when the pursuit of publicity and self-promotion was considered rather vulgar and regarded as an American practice that no classy English person — especially an English writer — would ever stoop to. (Of course, they did it all the time.

self-promotion