The new age of the con man
In the precarious world economy of 2023, everyone is selling you something — and much of that something doesn’t amount to anything. Companies, of course, sell you products and services; much of their junk amounts to solutions for problems that didn’t previously exist, though at least there’s still some sort of deliverable. Meanwhile, in worlds as essential to human flourishing as personal finance and bodily fitness, an ever-expanding class of so-called “influencers” are selling a whole lot of nothing dressed up as something. Their underlying success, ostensibly tied to their ability to help people become richer or fitter, depends in actuality on their ability to sell advice or investment opportunities that are likely only to enrich themselves. How did this happen?