Matthew Gasda

The free market can’t stop AI actress Tilly Norwood

The British actress Tilly Norwood began appearing in viral videos and short films across the internet earlier this year. She is young, fresh-faced, with girl-next-door vibes. She will be signed by a major talent agency soon. But Tilly Norwood is not real. She is an artificial-intelligence synthetic. She is not in the real world, not embodied. She is not a person or an actress. She is a digital Frankenstein’s monster of video software and ChatGPT. Tilly was created by Particle6 Productions, an AI studio founded by Dutch comedian and actress Eline Van der Velden. Tilly is her project. Van der Velden moved to the UK when she was 14 to study drama and musical theater – and Tilly is fairly clearly her idealized self. Tilly, and by extension Van der Velden, is increasingly famous.

Doomers looks at what AI means for the future

I wrote my play Doomers partly because, the night Sam Altman was fired, I was performing in a play called Zoomers. Someone — I forget who — suggested the idea of Doomers as a joke, and I thought it was a good one. My method for some, if not all, of my plays over the past few years has been to take some kind of mimetic material — downtown, Gen Z, polyamory — and to find what is surprising or human inside the meme. I try to locate a universal story in what might otherwise seem like a surface-level idea that feels niche, obnoxious or both. Sam Altman and the autistic tech world, in particular, represent opaque surfaces that I believe conceal something deeper.

Doomers