The Spectator website passes one million unique monthly users
It’s a red-letter day here at The Spectator: figures in this morning show that we are now read by more than a million people a month. The popularity of the magazine’s digital edition is surging. Since its relaunch last year, our visitors (or, in the digi-lingo, ‘unique users’) have trebled. Now, as the chart below shows, we are into seven figures: The introduction of a paywall seems to have done nothing to deter our growing army of readers – it’s annoying, of course, to encounter a subscription barrier. But what we offer is a simple and cheap remedy. Our online visitors are converting into paying subscribers at a fast rate – and understandably, given our ridiculously good value of £12 for three months.