Why museum exhibitions have become so expensive
From our UK edition
Queuing for up to two hours to enjoy a fleeting encounter with the Bayeux Tapestry is not the only sign of history lovers’ dedication. A peak-entry adult ticket, including a donation, will set them back £36.50. But that price has not deterred visitors. The loan broke British Museum sale records, with the first tranche of tickets selling out within a day and similar popularity likely for the second release. Nor is this an isolated instance. The Tate Modern’s Frida Kahlo exhibition had the highest pre-sales in the Tate’s history, with more than 41,000 tickets snapped up before the opening.