Wawa

Inside Pennsylvania’s gas station wars

Travelers road-tripping across Pennsylvania this summer, take heed: a war is brewing in the center of the state. Buildings have been flattened. Families have been torn apart. The threat of an emerging third power regularly captures headlines and fuels the local rumor mills. I am referring to the competition among three gas stations-cum-convenience megastores — Sheetz, Rutter’s and Wawa. It is said to be the “most heated food rivalry in the country.” Food? A lot of what these places pass off as “food” is up there with the cosmic chicken sponge found at airports. Nonetheless, the rivalry is real. It’s palpable. It’s all-American. And as for the rural places benefiting from this capitalism, as the kids like to say, we’re here for it.

wawa

On the frontlines of the Pennsylvania gas station war

One afternoon towards the end of my first year of high school, as I filed through the crowded halls to my locker, I saw the news ripple as visibly as a breeze through a cornfield in August. A Sheetz was opening that very day, at the summit of Queen Street, off I-83. My little Pennsylvania city was on the map. We’d finally chosen a side in the great gas station wars. Now that the hit HBO show Mare of Easttown has brought the world’s attention to one of America’s greatest shames — Pennsylvania accents — it’s also reminded us of the fierce loyalty residents of the emptier parts of the mid-Atlantic have toward our convenience stores. Mare and her fellows refer to their Wawa hoagies and coffees with a curious, pointed frequency, satirized in a recent SNL skit.

wawa gas station