Washington Football Team

How elites hijacked the conversation on race

Americans in 2021 spent more time watching TV than on any other leisure activity (outside of sleeping). Presumably those numbers increase during the holidays, especially given a hot NFL playoff race and endless bowl games (are you ready for Duke's Mayo Bowl?). Yet for me what stands out are not the touchdowns or halftime shows, but the commercials. Practically every commercial over the course of a three-hour football game features more people of color — blacks, Asians, Latinos — than whites. Many in the media and advertising are celebrating this for increasing diversity and inclusion, while others claim it undermines meritocracy.