Bud Light: from Spuds MacKenzie to Dylan Mulvaney
Goodbye Spuds MacKenzie, the original party animal and pitch man for Bud Light, the nation’s leading beer. The most clever ad campaign ever, Spuds debuted during the 1987 Super Bowl game. The nation instantly fell in love with the bold bull terrier in dark glasses and a Hawaiian shirt. https://www.youtube.com/watch?v=0K5BgCI-U7c&ab_channel=STEVEHEROLD There’s Spuds, looking good in baggies on a surfboard in an ad titled “Hang Twenty.” Now that’s fun, appealing and catchy — and, most importantly, apolitical — in a way that TikTok’s dreary Dylan Mulvaney and Anheuser-Busch’s Alissa Gordon Heinerscheid are not and cannot be.