Inside the world of multilevel marketing
Emily Paulson felt lost. A young mother with several small children, she’d stepped away from the career ladder and found herself stuck juggling childcare alone when her husband traveled for his corporate job. She was trapped in a circuit of sweatpants and Spongebob. So when an old high school acquaintance invited her out for wine, she was thrilled at the chance to get dressed up, go somewhere swish and feel like herself again. It turned out to be a trap. Although she wasn’t swept into the back of a van by kidnappers, she was propelled into the world of Multilevel Marketing (MLM), also known as a pyramid scheme. The drinks invitation was a lure, first to be wowed by the fabulous cosmetics she could buy (at a discount!! And didn’t her friend’s skin look amazing?