Is TRUTH Social doomed to fail?
Following his suspension from Twitter in the wake of January 6, the question of where Donald Trump would take his tweets was a matter of much public debate. At the time, his options were limited. The obvious choice was Parler, which had experienced rapid growth in response to Twitter’s censorship. Yet after Amazon pulled its web hosting services over concerns about “hate speech,” the company fast imploded. The only other possibility was Gab, though its reputation as a cesspool of racist bile meant it likely would have been a PR disaster that even Trump would have struggled to weather. Seemingly out of ideas, Trump started an online blog, although that project was short-lived. His only other prospect was to launch a new platform at which he would be the star attraction.