Bud Light

Thursday

Bridget Phetasy

How the Democrats Bud Lighted their brand

Last spring, a marketing grunt at Bud Light sent TikTok star Dylan Mulvaney, a trans woman, custom cans of beer featuring her picture. As intended, Mulvaney posted about the beer on social media, igniting a firestorm and a boycott of the brand. Men revolted. Bars stopped serving it. Bud Light lost its status as the top-selling beer in America; it’s only back up to number three today. I became aware of the left’s man problem when I wrote for Playboy back in 2015. When I’d ask my audience to submit their thoughts about hair loss, erectile dysfunction or dating, I would often receive thousand-word screeds, with a “thank you for actually caring” theme. Thank you for listening. Thank you for writing about men like we matter.

budweiser

Friday

The Spectator

Mike Johnson’s olive branch

Speaker Mike Johnson is extending a high-profile olive branch to one of his biggest intra-party foes of the day: Congresswoman Marjorie Taylor Greene. Johnson made her one of the impeachment managers as the House hands the reins of the impeachment of Alejandro Mayorkas to a less-than-excited Senate. Just days ago, Greene was performatively threatening to oust Johnson hours before Congress headed into a multi-week recess. Now, she’s joining with a group of Republicans in asking Senate Majority Leader Chuck Schumer to expeditiously schedule an impeachment hearing for Mayorkas. It’s not just Greene who is obviously being helped out by Johnson with this announcement.

Cockburn

Union guys want to bring Bud Light back

Is Bud Light alpha again? The roughnecks at the Teamsters Union announced a boycott of Molson Coors this week, in solidarity with striking workers of the Local 997. They issued a flyer urging people to not buy brews such as Coors Light, Miller Light and Yuengling, as well as Topo Chico Hard Seltzer. In organizing the boycott, the Teamsters point out that “there are alternative beers available from model employers, such as products brewed by Teamsters at Anheuser Busch” and lists them... including the recently troubled Bud Light.

Friday

Cockburn

Seb Gorka, MAGA exile

It looks like Sebastian Gorka has been booted from the MAGA movement. The self-proclaimed “dragon of Budapest” first raised eyebrows a few weeks ago when he needled Human Events editor Jack Posobiec for suggesting the FBI had planted pipe bombs at the RNC and DNC on January 6. Posobiec had pointed out that the recovered bombs looked awfully similar to those used in FBI training. “Right Jack. Because are soooooo many different types of plumber’s end caps out there,” Gorka snarked. On his show he then made a point of rehashing Posobiec’s absurd Pizzagate allegations.Now, Gorka has really kicked the hornet’s nest by not-so-subtly accusing journalist Tucker Carlson of being an “agent of the Kremlin” for choosing to interview Russian president Vladimir Putin.

Tuesday

Cockburn

Welcome to the Travis Kelce chapter in Taylor Swift’s ‘Love Story’

After ten years of dating artsy Brits, Miss Americana has finally returned home. The affections of Taylor Swift, national sweetheart, have been claimed by one of our own — the vital, bearded, heartland hero, Travis Kelce. The Achaeans have at last returned from the bloodied shore of the Hellespont, bearing Helen among their prizes.  Whether Swift’s latest relationship with the Kansas City Chiefs tight end is a victory for the country depends on your political persuasion, but regardless the drama surrounding Swift and her latest beau has been a wild ride.   Rumors began to swirl about the singer's new romance after she was spotted cheering on Kelce at a Chiefs game this Sunday and — this seals the deal for Cockburn — sitting next to his mother.

travis kelce

Friday

Amber Duke

Has the patriot economy’s moment finally arrived?

It’s Saturday. You just rolled out of your MyPillow Giza Dream sheets, spent a little extra time trimming your beard with your Jeremy’s Razor, and brewed yourself a fresh cup of MAGA Dark Roast COVFEFE. You call your best friend on your Patriot Mobile cellphone to shoot the breeze. Hell, it’s five o’clock somewhere. Go ahead and crack open an Ultra Right beer and waste away the afternoon. Welcome to life in the patriot economy — the parallel economy being developed by conservative entrepreneurs and investors. Or at least an exaggerated version of it. The idea of the patriot economy is fueled by two convictions. The first is that the right needs its own economic infrastructure so consumers aren’t forced to buy goods from “woke” corporations.

patriot

Friday

Cockburn

DeSantis doubles down in war on Bud Light

Cockburn has witnessed firsthand how many Americans are opposed to corporations forcing them to fund radical, progressive ideologies. His fellow barflies are still shunning Bud Light months after the Dylan Mulvaney sponsorship SNAFU that saw the company’s stock values plummet. Yet, as tired as many Americans may be of Woke, Inc., Cockburn senses voters are growing just as sick of Governor Ron DeSantis talking about it. DeSantis took to Twitter this morning to announce, “We’ve kneecapped ESG in Florida. So I’m calling for an investigation into AB InBev’s actions regarding their Bud Light marketing campaign and falling stock prices. All options are on the table and woke corporations that put ideology ahead of returns should be on notice.

ron desantis bud light

Tuesday

Bethany Mandel

Is my favorite dress company the new Bud Light?

I’ve been pregnant for the better part of the last decade; fifty-four months to be precise. I recently started investing in refreshing my non-maternity or postpartum wardrobe. Everything I have from that stage of life is from when I was twenty-seven; and I’m definitely no longer able to pull off the same look from when I was in my twenties and childless. Now I’m a mom of six and inching uncomfortably close to forty.   In my research, I found the aesthetic I was shooting for, from a company called Son de Flor. Every time another conservative homeschool mom appeared in a dress I loved, it was one of theirs.   https://www.instagram.com/reel/CsJDbisgeC6/?igshid=Y2I2MzMwZWM3ZA== I was ready to pull the trigger on their summer sale...

David Ross Lawn poses in Son de Flor dresses (Instagram screenshot)

Sunday

Amber Duke

Why conservative boycotts should terrify corporations

Nike. Ulta. Bud Light. Anthropologie. Target. My boycott list is growing larger by the day. For the record, I’m pretty darn good at shopping according to my values. I haven’t purchased a single Nike product since the company pulled a planned shoe line featuring the Betsy Ross American flag because anthem-kneeler Colin Kaepernick convinced them it was racist. I quickly pivoted to purchasing Adidas products instead. Well, that is until Adidas started advertising women’s swimsuits using male models. Sigh. This boycotting business can be tough, especially when it means forgoing otherwise quality products or paying a higher price for alternatives.

boycotts

Monday

Cockburn

Bud Light remains for sale in virtually every Trump Organization business

As the Bud Light War enters what feels like its fifth year, Cockburn has further evidence that America’s "wokest" brew has an unlikely ally, giving it beachheads at some of the world's swankiest properties. The Trump Organization, which boasts properties in several continents, offers Bud Light and/or Bud Heavy at its properties in locations ranging from Chicago to Los Angeles to Scotland. A Cockburn review on Trump Organization menus show that the beer goes from £6.50 in Scotland, to $7 at his iconic Trump Tower in New York City, to $9 in Chicago, to $10 in Vegas. Trump’s Bud Light offerings go beyond just his hotels. Want some suds while you’re golfing? Trump National Golf Club in Los Angeles, for example, has you covered at only $7 a beer, or a six-pack for $35.

bud light

Tuesday

Cockburn

The Lincoln Project tries to Bud Light Dr. Pepper

The Lincoln Project, a disgraced PAC launched in 2019 “to defeat Donald Trump at the ballot box” and “to ensure Trumpism failed alongside him,” has a new mission: take down Dr. Pepper for advertising on Fox News. Having seemingly taken inspiration from the Bud Light/Dylan Mulvaney boycott that’s seen conservatives abandon the beloved beer brand in droves, the Lincoln Project called out “Texas’s favorite soft drink” on Twitter, scolding: “Your motto is ‘Drink Well. Do Good.’ Your goal is to ‘make a positive impact with every drink.’ Yet you continue to advertise on Fox News, a network committed to telling lies and degrading our public discourse. Time to live up to your promise and drop Fox.

Dr. Pepper

Wednesday

Cockburn

Is the US Navy the new Bud Light?

Cockburn spotted a news story this morning that had him spitting out his breakfast cocktail of bourbon and vicodin (difficult to do these days). He read that the US Navy has appointed a nonbinary drag queen, "Harpy Daniels" as a “digital ambassador” charged with recruiting new members to the military. Cockburn's brief time in Navy Yard means that he knows sailors have unorthodox tastes, but come on. Surely, this must be the handiwork of some rogue underling with access to the Navy’s TikTok password — although isn’t TikTok banned on official military devices? In the wake of the Dylan Mulvaney backlash, which has seen Bud Light stock plummet 17 percent since partnering with the trans activist, could this really have been an edict from the Navy’s top brass?

us navy harpy daniels

Tuesday

Ben Domenech

Why Dylan Mulvaney is like Donald Trump

I sometimes think about how left-wing news anchor John Harwood opened a line of questioning during a CNBC presidential debate: John Harwood: Mr. Trump, you’ve done very well on this campaign so far by promising to build a wall and make another country pay for it. Donald Trump: Right. Harwood: Send 11 million people out of the country, cut taxes $10 trillion without increasing the deficit. Trump: Right. John: And make Americans better off because your greatness would replace the stupidity and incompetence of others. Trump: That’s right. John: Let’s be honest. Is this a comic book version of a presidential campaign? Trump: It’s not a comic book, and it’s not a very nicely asked question, the way you say that.

left dylan mulvaney
spuds mackenzie
Gilbert T. Sewall

Bud Light: from Spuds MacKenzie to Dylan Mulvaney

Goodbye Spuds MacKenzie, the original party animal and pitch man for Bud Light, the nation’s leading beer. The most clever ad campaign ever, Spuds debuted during the 1987 Super Bowl game. The nation instantly fell in love with the bold bull terrier in dark glasses and a Hawaiian shirt. https://www.youtube.com/watch?v=0K5BgCI-U7c&ab_channel=STEVEHEROLD There’s Spuds, looking good in baggies on a surfboard in an ad titled “Hang Twenty.” Now that’s fun, appealing and catchy — and, most importantly, apolitical — in a way that TikTok’s dreary Dylan Mulvaney and Anheuser-Busch’s Alissa Gordon Heinerscheid are not and cannot be.

Monday

Teresa Mull

I feel sorry for Dylan Mulvaney

When it comes to using trans influencer Dylan Mulvaney to promote the iconic Bud Light brand — a favorite beer here in the backwoods — my first impulse was in line with that of Kid Rock, who used cases of the stuff for target practice. It’s a reaction many Americans, insulted by what they perceive to be an attack on their traditional values and gender stereotypes, are having to varying degrees as they boycott the beer giant, reportedly to the tune of billions of dollars. Progressives, meanwhile, can’t get enough of Mulvaney.

dylan mulvaney

Tuesday

Cockburn

Cockburn’s guide to the Bud Light boycott

One day, Cockburn is sitting on a stool in his favorite watering hole, knocking back effervescent, metal-flavored oat sodas from those iconic blue cans; the next, he’s swept along with rural beer distributors, Nick Adams and fellow "alpha males" in a “complete and total boycott of Anheuser-Busch to restore hot women and masculine horses to their rightful place on our domestic beer cans.” Easy enough, Cockburn tells himself. He’ll pass on the Bud Light in favor of a — gasp! Turns out the tentacles of the AB Corporation are long and sticky. Long before Bud Light deemed Dylan Mulvaney, a trans woman, as representative of its consumers, the parent company was beating the diversity, equity and inclusion drum back in 2021.

bud light

Friday

Cockburn

Will Don Lemon be squeezed out at CNN?

Dylly dilly! Conservatives have been dumping out their Bud Lights lately — or in Kid Rock's case, shooting them —over the beer giant's decision to enter into a brand partnership with trans TikTokker Dylan Mulvaney. Higher-ups at Anheuser-Busch are thought to have been caught flat-footed by the scandal and resulting boycott and are fearful of potential financial ramifications. Could Mulvaney's other corporate partners be next? They include Nike, MAC Cosmetics, Ulta Beauty, the Qatari-owned Plaza Hotel and, most bizarrely considering Dylan's lack of a womb, Tampax... The Little Mermaid (she/her) Disney’s new live-action remake of The Little Mermaid starring Halle Bailey is going even more PC.

don lemon

Sunday

Cockburn

What’s going on with Dylan Mulvaney and Bud Light?

Transgender TikTok star Dylan Mulvaney infuriated beer drinkers around America on Saturday after posting about an alleged partnership with Bud Light. Mulvaney, who has amassed over 10 million followers on TikTok and 1.7 million on Instagram by documenting his transition from male to female, dropped a video on Instagram that showed the influencer sipping from the famous blue can while wearing a black cocktail dress and matching elbow-length opera gloves, à la Audrey Hepburn in Breakfast at Tiffany's. Toward the end of the video, Mulvaney reveals that Bud Light sent him a custom can with his likeness printed on the side and a congratulations for spending an entire year as a girl.

Is trans TikToker Dylan Mulvaney a Bud Light partner? (Instagram Screenshot)

Tuesday

Josh Kaplan

Bud Light and the beervolutionary wars

When historians reflect on Superbowl LIII, what will they say? They might look upon Adam Levine’s tattooed body and despair. They might bemoan the absence of excitement in an utterly forgettable game between the predictable champions and a transplant franchise with four fans. But what should be noted by all scholars of the period, is the first shots fired in the Great Light Beer War. Bud Light, continuing its largely successful Medieval Times-themed campaign, decided to take the fight from the fake Game of Thrones jousting fields to its light beer competitors. In an admittedly not-bad-for-a-beer-company commercial, the king ventures across the realm, stopping at various competitors’ castles to give them their corn syrup. https://www.youtube.com/watch?

bud light corn syrup